Denim for Earth

To celebrate the 50th edition of Earth Day, we collaborated with creative agency The Visionary Lab and invited leading fashion designers, artists and models to create unique one-off pieces from G-Star RAW denim waste material – from elegant couture dresses to surrealistic customs.

The FOAM Photography Museum Amsterdam exhibits the unique collection in their online gallery. Explore a selection of the special designs below. 

”Waste isn’t waste until you waste it”

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